AMIRI Visual Merchandising Acrylic Window Displays 2023

AMIRI’s brief called for two distinct display zones within the same store — centrepiece and retail window display.
Store Centre Structural chanllenge– The largest Star reaches to 1.5 m in diameter, which could not be produced as a single sheet without noticeable seam lines — so the join itself had to be engineered to near-invisibility.
The window props introduced a different challenge- panels printed with an architectural city-scape pattern, had to remain perfectly vertical without warping or leaning over the display period.

Production began with UV print preparation, then CNC laser cutting followed. The spliced rear panel of the large star was produced with the join refined until it passed visual inspection at normal viewing distance.
Assembly of the store centered stars cluster was carried out in-house with the illuminated logo units were wired and integrated, and the complete assembly was test-fitted onto the MDF-lined base before dispatch.

The near-invisible splice on the 1.5 m rear panel passed the client’s on-site inspection without remark. The window panels stood vertical and true for the full duration of the display window, with no adjustment required after installation.
The project received strong positive feedback from the client and has since become a key reference for our acrylic UV-print-plus-illumination capability — a combination we continue to develop across window, island, and pop-up formats.