Product details
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VM Display produced a collection of retro TV window display props for Max Mara, combining vintage-inspired forms with the brand’s clean and understated visual identity.
The installation features stacked wooden television casings finished in premium matte black and gold. Slightly curved transparent acrylic panels form the screens, while UV-printed Max Mara graphics reinforce the seasonal campaign identity. Custom 3D-printed control buttons engraved with the “M” emblem complete the television-inspired appearance.
Our retail campaign development service helps fashion brands translate creative concepts into material selections, technical structures and production-ready fixtures that complement the merchandise without overpowering it.
TV display props for MaxMara retail window design in MDF, acrylic, 3d printing materials
A little bit bended clear acrylic sheet with gold and black silk screen printing
3D printing buttons with “M” logo engraved in gold painting
Designed to stackle each layer of TV props for standing stably


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Each wooden television prop is constructed from MDF panels and coated with a refined matte finish suitable for a minimalist fashion environment. The casing dimensions, color and surface treatment can be adjusted to coordinate with different collections and storefront layouts.
A transparent acrylic sheet is heated and gently curved to create the appearance of a vintage television screen. Brand logos, seasonal typography or campaign graphics can be applied to the acrylic using high-definition UV printing. The control details are produced separately through 3D printing and engraved with the Max Mara “M” motif.
MDF fabrication, acrylic forming, UV printing, 3D printing and surface finishing are completed through our mixed-material fixture production capabilities, allowing the separate components to maintain consistent colors and dimensions.
Eco-friendly water-based painting in matt finish, around 3-4 layers of coating
Customized metal supporting design, go through around 5-6 TV props, reach around 1.8-2m height
Can be changed to other clear PC, PVC bended sheet, inserted into the recessed section
Can be designed in different finishes, flocking, glossy painting, leather fabric wrapping
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The individual television units are connected with metal poles, allowing them to be arranged as a stable stacked composition. This modular format gives visual merchandising teams greater flexibility when adapting the installation to different storefront dimensions or seasonal layouts.
The restrained shapes and layered matte finishes keep the presentation consistent with Max Mara’s minimalist aesthetic, while the branded acrylic screens provide a clear campaign focal point. Alternative casing colors, metallic details, printed graphics and illuminated screens can be developed for future fashion launches.
Explore our luxury retail project portfolio for more examples of material-led store installations, or review our storefront concept development page for additional approaches to branded window presentation. To discuss a new collection rollout, request a fashion display proposal with your artwork, required dimensions, quantity and target installation date.
MDF cutting & shaping — CNC-routed square profile with uniform thickness
Edge chamfering — Large-angle chamfers routed along all perimeter edges
Surface filling & sanding — Multiple rounds of putty filling and progressive sanding
Primer & base coating — Spray-applied primer sealer followed by white topcoat (typically PU or water-based paint)
Assembling with clear acrylic sheet with printed logo and 3D printing buttons

Technical specifications
Service details
One dedicated PM handles every step. You approve at each stage before we proceed — no surprises.
Send us your sketch, reference, or 3D file. Our PM confirms scope, materials, finish, and timeline within 12 hours.
Our design team produces a 3D model for your review. Iterate until you're happy — changes are included.
We produce a physical sample with your specified finish. You approve in person or via HD photos/video.
Full production run with 100% individual inspection and pre-assembly before packing.
Custom-crated for safe transit. Global shipping and on-site installation teams available.
12-hour response
Every enquiry answered within 12 working hours — no exceptions.
Sample before production
Never commit to a full order without seeing and approving a physical sample first.
100% QA inspection
Every single piece individually inspected and pre-assembled before dispatch.
FAQ
Tell us about your project — a sketch, reference image, or even a rough idea is enough to get started. Our team will respond within 12 hours with a tailored approach and indicative pricing.
Yes. Brand logos, typography, campaign artwork and seasonal graphics can be applied to the curved acrylic screens using UV printing. An illuminated screen can also be considered when the campaign requires greater visibility.
Yes. The MDF casing can be produced in custom colors and finished with matte, gloss or metallic surface treatments. Pantone or physical color references should be provided before sampling and production.
Yes. The television units can be developed as modular fixtures and arranged individually or as a stacked presentation. The final configuration should reflect the available space, display height and stability requirements of each location.
Yes. Our bespoke fixture engineering team can review sketches, reference images and campaign artwork before recommending suitable materials, structural connections, finishes and production methods.
Please provide the preferred dimensions, quantity, casing colors, screen artwork, installation locations and required delivery date. Contact VM Display for an initial evaluation of sampling, production, packaging and rollout requirements.
We'll review your brief and get back to you within one business day — typically with a few initial questions and a rough feasibility overview.